Apollo
Apollo.io
★ #105 in ProductivityProduct status: Status not recorded
No lifecycle review is recorded for this listing. Its inclusion in the directory does not confirm current availability; check the vendor before relying on it.
No status check date recorded
B2B contact research, enrichment and outreach workflows with AI-assisted lists, messages and sequences. No lifecycle review is recorded for this listing. Its inclusion in the directory does not confirm current availability; check the vendor before relying on it.
Product preview
Decision notes
Official-document research
Based on the cited documentation. We did not use the product, purchase a plan, or run quality, speed or reliability tests in this review.
Consider it for
- Internal B2B teams with data review and outreach governance
Choose another approach if
- Reselling contacts or powering customer products under standard terms
- Guaranteed accurate contacts or automated unreviewed outreach
Pricing and conditions
Current terms unconfirmed
Read 2026-10-15: no reliable plan amounts were exposed in the pricing body, so confirm seats, credit quantities and the order quote. Terms default to USD with applicable taxes extra. All seats share one plan; team credits expire each billing cycle with no rollover. Add-on credits charge immediately and renew each cycle until removed. Annual billing prepays 12 months. The Assistant page describes an introductory paid-plan offer and 5 Free chats/month; actions may still use credits and plan names differ across pages. Confirm renewal/cancellation notice, regional eligibility, promotions and total; no fixed legacy price is retained.
Pricing source read:
Pricing or terms sourceCode, model and service licensing
Proprietary service and database. Standard access is for internal B2B purposes, with continued internal-use rights for contact information incorporated during the subscription, subject to restrictions. Resale or external products need separate written authorization. Your Customer Data remains yours, but Apollo may process it to enrich its database and use aggregated/de-identified data to improve services; its privacy policy permits internal-model training. No third-party training is narrower than no training. Data access does not grant contact consent, software/model rights or unrestricted output rights.
Basis and limits of the recorded score
The existing 4.4 is preserved. No original scoring worksheet was recorded and this document review does not re-score performance, data quality or sales outcomes.
Overview
Apollo combines business-contact research, enrichment and outreach workflows. Its AI Assistant can build lists, research accounts and draft messages or sequences inside Apollo. These are documented functions; contact freshness, deliverability and sales results were not tested. Generated research and messages need a human review before use.
Budget for seats and credit-consuming actions separately. Credits are shared by the team, expire at the billing-cycle boundary and do not roll over. Extra credits recur until removed. Standard plans license internal B2B use; using Apollo data in customer-facing products or reselling it needs a separate agreement. Review contributed data and marketing permissions before connecting a CRM or mailbox.
Sources
The factual claims in this review were read from the pages below. Each date is when an editor last opened the source, not when the product changed.
- Vendor documentation Checked 2026-10-15
- Vendor documentation Checked 2026-10-15
- Vendor pricing page Checked 2026-10-15
- Vendor documentation Checked 2026-10-15
- Vendor documentation Checked 2026-10-15
Pros / Cons
Pros
- Research, enrichment and sequencing in one service
- Assistant can draft work directly in Apollo
- Team usage visibility and per-user credit caps
Cons
- Data coverage and generated research need review
- Paid seats do not remove action-based credit costs
- Shared credits expire; add-ons recur until removed
- Standard data rights exclude resale and customer-facing products
Who it's for
Drafting reviewed B2B prospect lists
Enriching an authorized internal CRM
Preparing outreach drafts with opt-out handling
Bottom line
Consider Apollo for internal B2B research and outreach when you can review data quality, permissions and recurring credit spend.
Key Features
Tags
Frequently asked questions
Is Apollo currently available?
No lifecycle review is recorded for this listing. Its inclusion in the directory does not confirm current availability; check the vendor before relying on it.
What is Apollo?
Apollo is a Productivity tool developed by Apollo.io. B2B contact research, enrichment and outreach workflows with AI-assisted lists, messages and sequences.
What costs and terms should I check for Apollo?
Read 2026-10-15: no reliable plan amounts were exposed in the pricing body, so confirm seats, credit quantities and the order quote. Terms default to USD with applicable taxes extra. All seats share one plan; team credits expire each billing cycle with no rollover. Add-on credits charge immediately and renew each cycle until removed. Annual billing prepays 12 months. The Assistant page describes an introductory paid-plan offer and 5 Free chats/month; actions may still use credits and plan names differ across pages. Confirm renewal/cancellation notice, regional eligibility, promotions and total; no fixed legacy price is retained.
Is Apollo open source?
Proprietary service and database. Standard access is for internal B2B purposes, with continued internal-use rights for contact information incorporated during the subscription, subject to restrictions. Resale or external products need separate written authorization. Your Customer Data remains yours, but Apollo may process it to enrich its database and use aggregated/de-identified data to improve services; its privacy policy permits internal-model training. No third-party training is narrower than no training. Data access does not grant contact consent, software/model rights or unrestricted output rights.
What are the best alternatives to Apollo?
Notable Productivity alternatives include Notion AI, Grammarly, Canva AI. Browse all 159 tools in our Productivity category for a full overview.
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Basic Info
- Pricing
- Freemium
Read 2026-10-15: no reliable plan amounts were exposed in the pricing body, so confirm seats, credit quantities and the order quote. Terms default to USD with applicable taxes extra. All seats share one plan; team credits expire each billing cycle with no rollover. Add-on credits charge immediately and renew each cycle until removed. Annual billing prepays 12 months. The Assistant page describes an introductory paid-plan offer and 5 Free chats/month; actions may still use credits and plan names differ across pages. Confirm renewal/cancellation notice, regional eligibility, promotions and total; no fixed legacy price is retained.
- Editorial score
- ★ 4.4 / 5 How we score
- Platforms
- WebAPIChrome
- Last verified
- Not recorded
