Hey

37signals

Product status: Status not recorded

No lifecycle review is recorded for this listing. Its inclusion in the directory does not confirm current availability; check the vendor before relying on it.

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The opinionated inbox that screens strangers: Imbox, Feed, Paper Trail — Superhuman's opposite, now with Hey World and a refusal to become a chatbot. No lifecycle review is recorded for this listing. Its inclusion in the directory does not confirm current availability; check the vendor before relying on it.

Product preview

Overview

Hey is email rebuilt by the Basecamp team as a paid, privacy-first client: senders must earn their way past the Screener, tracking pixels are stripped, and mail is sorted into Imbox, Feed and Paper Trail instead of one undifferentiated stream.

It costs $99 a year on its own hey.com addresses, with a bridge for pulling in existing mail, and it deliberately drops standard conventions — no classic folders, limited IMAP. The trade is calm over compatibility: people who live on filters and rules feel constrained, people exhausted by surveillance-grade email feel at home.

No content sources are recorded for this entry. Its inclusion and existing score do not establish that its claims have been independently verified.

Pros / Cons

Pros

Strangers never hit the Imbox twice
Newsletters live in the Feed, not the morning
Paid, no ads, 37signals opinions
Still the shape-changing personal inbox

Cons

Migration, and work mail may refuse
Not an AI-draft inbox
A religion, not a Workspace default

Who it's for

Personal mail that was drowning in strangers

Separating newsletters from the Imbox

A paid inbox without an AI upsell

People who want opinions, not Copilot

Bottom line

The screening inbox — a religion for personal mail, not the AI layer on Gmail.

Key Features

Screening inbox for strangers

Imbox / Feed / Paper Trail

Hey World pages

No ads, paid only

Opinionated, not AI-first

Frequently asked questions

Is Hey currently available?

No lifecycle review is recorded for this listing. Its inclusion in the directory does not confirm current availability; check the vendor before relying on it.

What is Hey?

Hey is a Productivity tool developed by 37signals. It was introduced in 2020, and its developer is headquartered in Chicago, USA. The opinionated inbox that screens strangers: Imbox, Feed, Paper Trail — Superhuman's opposite, now with Hey World and a refusal to become a chatbot.