Clay vs Dia
Clay and Dia are both Productivity tools in our directory. This side-by-side comparison covers pricing, user ratings, supported platforms, key features and open-source status so you can decide which one fits your needs.
Side-by-side comparison
| Attribute | Clay | Dia |
|---|---|---|
| Vendor | Clay | The Browser Company |
| Rating | ★ 4.6 | ★ 4.4 |
| Pricing | Paid | Freemium |
| Platforms | Web, API | Desktop, macOS |
| Key features | Claygent AI web researcher, 100+ data-source enrichments, AI personalized outreach at scale | Chat with the current page, Skills and actions, Calmer UI than Arc |
| Headquarters | New York, USA | New York, USA |
| Founded | 2017 | 2025 |
| Open source | No | No |
Key differences
- Clay has a higher user rating (4.6★ vs 4.4★).
- Clay is Paid, while Dia is Freemium.
- Clay runs on Web, API; Dia runs on Desktop, macOS.
Frequently asked questions
Is Clay or Dia better?
By user rating, Clay scores higher (4.6★ vs 4.4★). Both are capable Productivity tools, so review the feature comparison for your use case.
Which is cheaper, Clay or Dia?
Clay is Paid and Dia is Freemium. Check each product page for current plan details.
Are Clay and Dia open source?
No — neither Clay nor Dia is open source.